New technologies are changing the way we interact with people, that includes digital marketing. In order for the consumers to know about our service or product we should be able to communicate and interact online with them. In the hospitality industry, the interaction is important qith the consumers in order for them to make a decisión but it is really important to keep the interaction with them by communicating by mail or giving them promotions. New technologies help us to interact with them like chatbots, that communicate directly with the consumer, so if they’re doing a reservation with the hotel, the chatbot could help.


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